What Is The Difference Between SEO And Semantic SEO?

SEO, or Search Engine Optimization, refers to the practice of increasing website visibility and traffic through organic search engine results. It involves techniques such as keyword optimization, linking strategy, and high-quality content creation. On the other hand, semantic SEO is a more advanced form of SEO where content is optimized to provide a precise and clear meaning to the search engines, not just for keyword matching. Semantic SEO aims for a more accurate match between the user's search intent and the search results by optimizing content based on themes, user behavior, relevancy, and the relationship between words, rather than on individual keywords. So, while both are aimed at improving website visibility, semantic SEO goes a step further to align content with user intent.