What Is The Difference Between Global Citation And Local Citation?

Global citation refers to the mentioning of a business or a source across various platforms on a worldwide scale, making it visible and recognized internationally. On the other hand, local citation involves mentioning a business or source within specific local directories or platforms, aiming for visibility and recognition within a particular local area or region. Essentially, the primary difference lies in the geographical expansiveness of their visibility and influence. Global citations help in increasing worldwide presence, while local citations aid in improving local search engine rankings and building local reputation.